CSA-Logo social media
google accelerated mobile pages

Google Search Index to Favour Mobile

Google is to have separate indexing for mobile and desktop, with the mobile indexing becoming the primary Google index. This is because More than half of all searches are on mobile.

Google has been working to make the user experience for mobile better by introducing Accelerated Mobile Pages (AMP), making site speed a ranking.

On 21st April 2015 Google updated its algorithm to favour mobile friendly sites. Google has provided a tool that allows users to test their website against a new algorithm called the Mobile-friendly Test tool. In September 2016, Google began rolling out Accelerated Mobile Pages (AMP) into their mobile results pages. Specially setup AMP pages will load instantaneously in the search results page, giving faster mobile access.

How do you make your mobile website AMP-friendly?

For Google to detect the AMP version of an article on your website, you will need to modify the original version of the article or post. The original article page must include the following tag, essentially a canonical tag for AMP pages:


< link rel=”amphtml” href=”http://www.example.com/blog-post/amp/”>


You will need to keep duplicates of the original article and the AMP article.

Add the following to the non-AMP page:

<link rel=”amphtml” href=”https://www.example.com/url/to/amp/document.html”>

And this to the AMP page:

<link rel=”canonical” href=”https://www.example.com/url/to/full/document.html”>


How To Get Started With AMP In WordPress

One of the easiest ways to get AMP is to implement it on a WordPress website. An official plugin is being developed by Automattic/WordPress. For now there are third party plugins which will automatically add the necessary AMP tags to your articles making them instant on Google search results.