Quality Score

What is Quality Score?

What is Quality Score? Quality Score is a metric used by search engines like Google to measure the quality and relevance of ads, keywords, and landing pages.

Explanation:

A higher Quality Score can lead to lower costs per click and better ad positions. It considers factors such as click-through rate, ad relevance, and landing page experience.

Practical Example of Quality Score:

Improving the relevance of your ad copy and ensuring a seamless user experience on your landing page can boost your Quality Score and improve ad performance.

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