The automotive industry in South Africa is increasingly competitive— it’s best to partner with a marketing company if you want your company to stand out from the competition. Unfortunately, not all automotive marketing companies are created equal. Consequently, it’s...
In this article, we will be exploring a few tips for marketing your wedding venue in 2020. Wedding venues boast some of the most beautiful, well-kept venues in the world. The care and investment that goes into getting them established can be extensive and a massive...
In 2020, we’re in an era where we all agree that social media, SEO, Google Ads, live and fresh websites are essential to all businesses these days. It used to be consumer brands or FMCG brands that needed social media. Now we hear ads that do the best on Facebook...
Nowadays it seems common practice for advertising agencies to not fully spend the amount that the client allocates to them for digital advertising. Advertising agencies have always made a 16.5% commission on placing print adverts. This does not apply to digital...
When one thinks of an investment, one automatically thinks about return on investment. And when you think about an expense, you think of it as a cost where no actual monetary return is gained. As a result, it is common in a recession or economic downturn that...
By Christopher Smith, account manager, Sha-Izwe Communications Part 5 of 5 In Part 5, and the final part of this series, we will look at one of the key elements of a successful marketing strategy, Consistency. Many times l have seen people start off with enthusiasm,...
